Recently I saw a fascinating show on how and why some people survived the most unexplainable situations. As each told their story, I heard a common thread among all.
Some of the things survivors had in common:
** They took clear, independent action rather than getting caught in the panic.
** They had a way of seeing the big picture. Even in the most dire life-threatening moments, they saw a ‘map’ of where to go or what to do.
** They were undeterred and their conviction inspired others to help or follow.
** Their relationships with loved ones drove them forward.
** They had faith in something greater than themselves.
** They were unflaggingly persistent, and simply refused to give in.
Their acts of heroism were not so much of courage but rather of a way of seeing through the haze of panic and acting in honor of their deepest conviction, their resounding love and their clear purpose.
I realized that these approaches can help us navigate these challenging times. I invite you to consider your heroic, everyday self.
What drives you?
What inspires you?
How much do you lead rather than follow?
Most importantly, don’t get caught in the frenzy. It’s rampant these days. Put on blinders if you need to. Know the facts, but just the facts. Don’t let the emotional crisis drive your actions.
As a business owner, leader or career-seeker, it’s time to be especially clear about how you impact the lives of those you serve. One of my top suggestions, in these times more than ever, is to avoid marketing. People are being ‘marketed to’ in the extreme. I can’t begin to tell you the number of articles I’ve read telling people to start reconnecting with old clients. Guess what? They can see through that ruse.
Instead, ask yourself how you can truly be of service to your clients. There is nothing worse than a desperate business person or organization trying to stay afloat. If you haven’t been committed to building a community, there is no time like the present.
Yes, be ready, you may take a pay cut. On the other hand, many of my clients have actually seen a surge in business. (Theater performances are sold out. Doctors have waiting lists. Naturopaths are seeing an increase in patients. Handymen are turning down clients.) ’Tis true. Really! This is the time to get focused and make sure you stay grounded and centered in what you do so that you can be of maximum value to others.
Here are some ….
Top Ways To Move Your Venture forward:
1) See the big picture. Avoid people who draw you into the spiraling frenzy.
2) Know the issues your clients and/or potential employers are facing.
3) Understand trends (not fears or fads) that impact your clients, now & in the future.
4) Be a leader in your arena.
5) Have a plan in case you need to navigate through the hard times.
6) Offer programs that will help others navigate or mitigate those challenges.
7) Provide low cost, no cost ways for people to experience your work.
Be an information provider.
9) Select your partnerships wisely.
And … most importantly, whatever you do, so so with intention!